How to find your focus in Digital Marketing

You’re writing a blog post when an email comes in. You check that email, leaving the blog post half-written. Messenger pops up in the corner. A colleague is sharing a link she thinks might be great for the company Facebook page. You follow the link to decide if she’s right. When you finally return to…

How to Write Better at Work (even if you hate writing)

We all write at work, even those of us who aren’t professional B2B content writers. You might be drafting monthly reports, crafting a weekly memo, or sending out scores of emails every day. Whatever you’re writing, your goal is to communicate well.  Great writing takes practice, dedication and an understanding of the Oxford comma. If…

3 Reasons Why Small Business Needs Networking

You own a small business – maybe you have a couple of staff members who each wear a lot of hats, or maybe it’s just you, hustling to get everything done. Someone invites you to a networking event. You think: I don’t have time to stand around talking to people for two hours. I have…